Pride Month, marking its 25th anniversary in 2024, is a vibrant celebration of the LGBTQ+ community, with fashion brands playing a pivotal role in expressing support and solidarity. This year, numerous fashion houses have launched Pride collections, each contributing to LGBTQ+ causes. Here's a look at some notable collections and their charitable contributions.
Calvin Klein: Embracing Diversity and Inclusion
Campaign and Collection
Calvin Klein has announced an eye-catching campaign starring Cara Delevingne and Jeremy Pope. The collection features underwear and shirts emblazoned with rainbow logos, embodying the spirit of Pride.
Origin and Materials
Calvin Klein, a renowned American brand, continues its legacy of minimalistic and contemporary fashion. The materials used include high-quality cotton and elastane for comfort and durability.
Benefits and Price Range
The benefits of this collection extend beyond style, offering soft and breathable fabrics ideal for everyday wear. Prices range from $25 for underwear to $70 for shirts.
Charitable Contribution
Calvin Klein is donating $240,000 to various LGBTQ+ organizations, reinforcing its commitment to supporting the community.
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Versace: Luxurious Pride with a Cause
Campaign and Collection
Versace's Pride collection features ready-to-wear and accessories adorned with the Progress Pride flag, a symbol of inclusivity and diversity.
Origin and Materials
Originating from Italy, Versace is synonymous with luxury and bold designs. The collection includes items made from premium materials like silk, leather, and high-quality synthetics.
Benefits and Price Range
Versace's pieces are not just fashion statements but also luxurious items that provide a sense of pride and elegance. Prices range from $200 for accessories to $2,000 for ready-to-wear items.
Charitable Contribution
Versace is donating 10% of Pride collection sales to the Elton John AIDS Foundation, supporting efforts to combat HIV/AIDS.
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Hollister: Celebrating Individual Expression
Campaign and Collection
Hollister's Pride pieces promote gender neutrality and individual expression, with designs featuring inclusive messages.
Origin and Materials
As an American brand known for casual and beach-inspired clothing, Hollister uses sustainable materials like organic cotton and recycled polyester.
Benefits and Price Range
The collection offers comfortable and versatile clothing suitable for all genders. Prices range from $20 to $60.
Charitable Contribution
Hollister is donating $350,000 to GLSEN, supporting LGBTQ+ students and promoting safe and inclusive school environments.
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Yitty: Promoting Self-Love and Diversity
Campaign and Collection
Yitty's "Keep It Real With Your Body" campaign celebrates self-love and diversity, featuring inclusive and body-positive designs.
Origin and Materials
Founded by Lizzo, Yitty focuses on body-positive activewear. The collection uses sustainable materials like recycled nylon and eco-friendly dyes.
Benefits and Price Range
Yitty's collection promotes comfort and confidence, with prices ranging from $30 to $100.
Charitable Contribution
Yitty is sponsoring Trans Pride LA, benefiting the LA LGBT Center and supporting the transgender community.
Related: Target's Pride Collection Returns with a New Strategy for 2024
Adidas: Inclusivity in Sports
Campaign and Collection
Adidas, in collaboration with Pabllo Vittar, presents a collection with inclusive messages aimed at promoting diversity in sports.
Origin and Materials
A global leader in sportswear, Adidas uses high-performance materials like moisture-wicking fabrics and recycled polyester.
Benefits and Price Range
The collection is designed for both style and athletic performance, with prices ranging from $40 to $150.
Charitable Contribution
Adidas supports Athlete Ally, advocating for LGBTQ+ inclusion in sports.
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Converse: Western-Inspired Queer Recognition
Campaign and Collection
Converse's Pride collection features Western-inspired apparel and shoes, celebrating queer culture and history.
Origin and Materials
Converse, an American brand with a rich history, uses durable materials like canvas and rubber for its iconic footwear.
Benefits and Price Range
The collection offers unique, stylish pieces suitable for everyday wear. Prices range from $50 to $120.
Charitable Contribution
Converse has donated $3 million since 2015 to various organizations, including The Trevor Project, supporting LGBTQ+ youth.
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Abercrombie & Fitch: Authentic Living
Campaign and Collection
Abercrombie & Fitch's Pride collection promotes the message of living authentically, with stylish and inclusive designs.
Origin and Materials
Known for its classic American style, Abercrombie & Fitch uses high-quality cotton and innovative blends.
Benefits and Price Range
The collection offers a blend of comfort and style, with prices ranging from $30 to $80.
Charitable Contribution
Abercrombie & Fitch continues to support The Trevor Project with a $400,000 donation, aiding suicide prevention and crisis intervention for LGBTQ+ youth.
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Kate Spade: Supporting Queer Youth
Campaign and Collection
Kate Spade's Pride collection includes chic and colorful accessories and apparel, with a portion of net sales benefiting queer youth.
Origin and Materials
Kate Spade, a luxury brand, uses materials like leather, silk, and high-quality synthetics.
Benefits and Price Range
The collection offers stylish and sophisticated pieces, with prices ranging from $50 to $300.
Charitable Contribution
Kate Spade donates a portion of net sales from the Pride collection to The Trevor Project, supporting LGBTQ+ youth.
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American Eagle: Gender-Neutral Fashion
Campaign and Collection
American Eagle's Pride collection features gender-neutral pieces designed for everyone.
Origin and Materials
An American retailer known for its casualwear, American Eagle uses sustainable materials like organic cotton and recycled fibers.
Benefits and Price Range
The collection is versatile and inclusive, with prices ranging from $25 to $70.
Charitable Contribution
American Eagle is donating $100,000 to It Gets Better, supporting LGBTQ+ youth.
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Levi's: Rainbow Rodeo
Campaign and Collection
Levi's Rainbow Rodeo collection, in partnership with Orville Peck, combines Western-inspired designs with rainbow motifs.
Origin and Materials
As a pioneer in denim, Levi's uses durable and sustainable materials like organic cotton.
Benefits and Price Range
The collection offers stylish and durable denim pieces, with prices ranging from $50 to $150.
Charitable Contribution
Levi's is donating $100,000 to Outright International, supporting LGBTQ+ rights globally.
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Elizabeth Taylor: Honoring a Legacy
Campaign and Collection
Elizabeth Taylor's first Pride collection honors her legacy as an ally, featuring elegant and timeless designs.
Origin and Materials
The collection, reflecting Elizabeth Taylor's iconic style, uses luxurious materials like silk and satin.
Benefits and Price Range
The pieces offer a blend of elegance and timeless fashion, with prices ranging from $100 to $500.
Charitable Contribution
The collection supports HIV/AIDS awareness and research, continuing Elizabeth Taylor's advocacy.
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Teva: Pride Sandals for a Cause
Campaign and Collection
Teva's Pride collection includes colorful and comfortable sandals perfect for summer.
Origin and Materials
Teva, known for its practical and durable footwear, uses eco-friendly materials like recycled polyester.
Benefits and Price Range
The sandals provide comfort and style for outdoor activities, with prices ranging from $50 to $100.
Charitable Contribution
Teva donates to one•n•ten’s Camp OUTdoors program, supporting LGBTQ+ youth.
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The Takes Away
This Pride Month, fashion brands are not only showcasing their creativity but also making significant contributions to support the LGBTQ+ community.
From luxury labels to casualwear brands, each collection is a celebration of diversity, inclusion, and love, reinforcing the importance of giving back and supporting LGBTQ+ rights.
Whether you're looking for a statement piece or a versatile wardrobe addition, these collections offer something for everyone while making a positive impact.